WHY SO SERIOUS? The Dark Knight Website Does a Heath Ledger Tribute.
The Warner Bros viral-marketing website for The Dark Knight Batman movie, called WHYSOSERIOUS.COM, did a small Heath Ledger Tribute. They placed a black ribbon on the main page. Then, when you click a "hidden button" ( just right of the x-acto knife ) the page burns away to reveal a photo of The Joker. The ribbon stays there though & is right next to his face.
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